SUCCESS STORIES

Since 2009, Sparklane's Marketing & Sales Intelligence solutions have helped over 600 major companies open up new markets.

Customer study | Xavier Benoist Babilou

“We use the notification system. This enables us to provide relevant information for each of our target companies almost in real time (…) offering a real increase in sales productivity.“

Xavier Benoist Deputy CEO
Babilou
sales
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Customer study | Fabien Gautier Equinix

« +30% leads generated and real marketing/sales synergy »

Fabien Gautier Marketing and Business Development Director
Equinix
sales
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Témoignage client | Peter Ball Alema Conseil

“The relevance and reliability of the information provided by Sparklane gives us better control of our business approach.”

Peter Ball Sales Director
Alema Conseil
sales
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Témoignage client William Biotteau Toshiba

“The adoption of the Sparklane solution has let us really align our Marketing and Sales actions. We can now implement an Account Based Marketing strategy. Thanks to the precise targeting and a 95% deliverability rate, we have had immediate results with opening rates in excess of 10% on our emailings.”

William Biotteau Business Unit Director
Business Computing Solutions
TOSHIBA FRANCE
marketing
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“With 97% deliverability on our campaigns and opening rates of up to 27%, Sparklane is an essential cornerstone in the success of our marketing strategy.”

Koussée Vaneecke Marketing Director
Webhelp
marketing
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“Thanks to Sparklane, the leads generated by our campaigns are of a better quality. Our sales people’s processing rate has increased from 50% to 80%.”

Catherine Pernet Head of marketing Solutions & Services
SCC
marketing
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Témoignage Olivier Zuratas Arkadin

“In 6 months, with Sparklane for Marketing, we have doubled the number of qualified leads in our segment, as well as the value of the portfolio of opportunities generated for the sales department with over 400,000 euros. The promise has been kept. Performance is obtained.”

Olivier Zuratas Demand Generation Manager – Western Europe
Arkadin
marketing
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Témoignage client Charlotte Nizieux Dynatrace UK

« With Sparklane we can target our markets far better and get more qualified leads »

Charlotte Nizieux South Europe Marketing
Dynatrace
marketing
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“With a well-qualified database, we can significantly increase the ROI of our campaigns.”

Nicolas Weinachter Data & Targeting Manager
Bouygues Telecom
marketing
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“With the contact qualification offered by Sparklane, it was easy for us to conduct tests on different populations and measure the results of these campaigns.”

Arnaud Guedj South Europe Online Sales General Manager
Lenovo France
marketing
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