With the Digital Transformation and the Big Data boom, the B2B sales profession is undergoing a monumental change. The vast amount of data available is currently being overlooked, and businesses are missing an increasingly important factor in their search for new opportunities.
For their part, the client is taking advantage by being much better informed on the solutions and services available in their vertical. Today, we speak of “Buyer 2.0”. The client is now able to do much of their journey in the sales cycle without any need for help from the sales reps.
On the other side, to face this new situation, the sales reps have to develop methods, tools and appropriate strategies to remain in control of the business relationship.
See how Sales Intelligence makes this transformation simple for businesses and discover how we help organisations by downloading this White Paper
HOW SALES INTELLIGENCE IS TRANSFORMING B2B SALES