4 new technologies for boosting your sales performance

With virtual reality, predictive analysis, real-time collaboration, wearables, etc. the panoply of tools at the disposal of the Sales Person 2.0 keeps on growing and can be used to prospect more intelligently or to optimise sales appointments.   Start using intelligent...
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The virtues of predictive marketing applied to B2B

By multiplying data sources, predictive marketing can anticipate the requirements of leads and increase the conversion rate. It also rationalises recruitment campaigns. How can we define purchasing behaviour in our sector of activity? Marketing departments have always tried to...

10 effective techniques for exploding your B2B sales targets! (2nd part)

Following our article published last Tuesday (see first part), here are the rest of the 10 fool-proof sales techniques that will help you exceed your sales targets.   6 – Put your sales people into “closing mode” For a sales person, the “closing mode” consists of...

10 effective techniques for exploding your B2B sales targets! (1st part)

  This situation should remind many sales and marketing managers of something: the end of the quarter is quickly approaching and you still have some way to go in terms of hitting your B2B sales targets… It is time to put what I call the “Disaster Contingency Sales Plan” in...

The secret to sustained sales performance

We live in an increasingly fast-paced world. Whether in our private lives or our professional environment, everything is accelerating. It is becoming harder and harder to take the time to do things. For example, to take the time to develop a relationship with a lead over the...

Eleven tools for becoming SalesPerson 2.0! – Second part

Here are the rest of the 11 tools for becoming SalesPerson 2.0. To access the first part of the article, click here   6 – Interactive Email Signatures Whatever the case, email remains a core tool. So it is important to take advantage of it to offer a professional image of...

Eleven tools for becoming SalesPerson 2.0! – First part

One job that has changed significantly since 2000 is that of salespeople… and this is just the start! Just like other areas in company operations (accounting, payroll, production, etc.), salespeople need to make allowance in their job for changing technologies and mindsets. What...

Reconciling B2B salespeople with phone prospecting

This is real life observation. Whatever the company, whatever the field, B2B salespeople generally dislike “hard slog” prospecting. Nobody wants to spend the day on the phone cold calling. It’s a hard job, one that can be psychologically exhausting if repeated...